Load Runner Trailers

Tampa | Fort Lauderdale | Orlando

Rebrand Identity

• Social Media Graphics

• Storefront Mural Design

Providing over 700 quality trailers in 3 Florida locations.
Stocked with Enclosed Trailers, Dump Trailers, Lift Trailers, Car Haulers, Equipment Carriers, and Parts & Service departments prepared for all trailer needs.

Industry: Transportation

Load Runner Trailers has car haulers, cargo trailers, dump trailers, enclosed trailers, gooseneck trailers, and many other trailers for sale. With locations in Tampa, Orlando, and Ft. Lauderdale, they have over 700 trailers to provide for the communities of Florida.

Understanding customer choices when leasing or buying a trailer, they strive to ensure the best trailer buying experience possible. Load Runner Trailers considers customer satisfaction to be the highest priority. Their strive for satisfaction pushes further with Dedicated Parts & Service departments providing tires, locks, balls, hitches, batteries, hydraulics, wiring, brakes, custom hitches, axles & suspensions, and even custom fabrication. Throughout all departments, the emphasis is always on putting their clients' needs first.

To continue Load Runners' commitment to their clients, I decided to take the direction of safety and putting the service department more into the spotlight of what their brand aimed to do. By informing clients with maintenance procedures and schedules, we allowed the community to make cost-effective decisions to either practice good trailer upkeep or strengthen loyalty by utilizing the Parts & Service Department.

 "Consistency and variation was key to our social media approach, allowing visitors to feel novelty in an atmosphere focused on safety."